Proximity technology and proximity solutions are gaining traction across various verticals. Proximity marketing solutions for location-based advertising, allows you to reach consumers in the moment that matters:
Right Message, Right Audience, Right Time, and now, the Right Place.
Proximity technology can be used in concert with beacons, GPS/geofencing, smart tags, NFC, audio, and digital signage. Uses of proximity technology for marketing include distribution of media at concerts, information, gaming and social applications, retail check-ins, payment gateways, and local advertising.